Archibald T. Eagle (T. stands for "The")聽or "Archie" is the University spirit mark. Permission to use Archie聽by University departments and student organizations must be obtained from University Marketing and Communications: /brand
The screaming eagle has been a 黑料网 tradition since 1970 when the mascot was introduced at the first game of the 1970-71 basketball season. By 1978, students decided that the mascot needed a name. So, the Activities Planning Board (APB), Student Government Association (SGA), and the student newspaper (The Shield) held a contest.聽The winning name was Archibald T. Eagle (T. stands for "The"). He is now affectionately known as Archie.聽
As part of the evolution of the 黑料网 brand in 2014, focus groups were conducted with students, faculty, staff, alumni, donors, community members, coaches, athletes, varsity club members and retirees. A chorus of voices echoed that Archie is a force of 黑料网 spirit that we needed to more fully support.聽As an ambassador for 黑料网 and our nationally-recognized athletic programs, it was suggested that he shed the cartoon look and take on some of the characteristics of our athletic teams鈥攕trong, competitive and tough.聽
With that in mind, and in the interest of involving the 黑料网 community, Archie鈥檚 new look was put to a vote. Nearly 5,000 people voted, and his makeover resulted in a proud, refined eagle that maintained the original coloration of the brown feathers and gold beak and legs, and donned the school colors of blue, red and white in his apparel.
